Crowd-sourcing

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www.fastcompany.com

FINDINGS While I was doing a little research on the idea of crowd-sourcing I came across this article at Fast Company. Apparently, the ad agency Cripsin Porter & Bogusky crowd-sourced a logo design for a motorcycle company, Brammo. It’s one thing if your crowd-sourcing for a logo if you’re not in the creative field…but it’s blasphemy if your crowd-sourcing and you consider yourself a “creative”. Don’t you think they’re devaluing what we do as designers? Maybe it’s all just a publicity stunt…but still!

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